Nintendo has failed in their request to have the domain name WiiU.com handed over to them, after they filed a cybersquatting complaint.
The cybersquatting complained as filed back in February, as Nintendo of America looked to gain control of the domain name which is crucial from a branding perspective. They believe they had a strong case, but the World Intellectual Property Organization has ruled against them.
This ruling means that Nintendo won't gain free access to the domain, as it will stay with the current owner.
It's an ironic twist for Nintendo, as the domain was on auction when they submitted the complaint. They could have acquired the domain for a relatively small fee, but due to their complaint the auction had to be cancelled.
It now means that if Nintendo wish to acquire the domain for the Wii U, they will have to either wait for another auction, or buy it from the current owner in private.
There's been no public explanation yet as to why Nintendo's claim was thrown out by the three-man panel from the WIPO, but details are expected to be made available in the near future.