Richard Branson is making the move to bring the Virgin brand back to the video games industry. Re-branded as Virgin Gaming, the official announcement of the company's opening will be happening this year at E3 on June 15.
There is actually a countdown clock on the Virgin Gaming Website. This suggests the announcement will happen at around 4PM PST, with Branson himself set to make the announcement along with whatever games that may be revealed with it.
It's exciting to see another company come back from the dead, especially since Vigin Interactive had some pretty good games in the Genesis/Master System era. Stay tuned for more details on what Virgin Gaming will announce on June 15.