According to EA, there's no need for a new console generation any time soon, as the PlayStation 3 and Xbox 360 still have a lot of untapped power.
Speaking to Gamasutra, EA Games boss Frank Gibeau said: ""What's interesting is the displays are maxed out already. Once you get to 1080p, it's not about increasing resolution.
"Obviously, more computing horsepower is nice, but to be honest, the Xbox 360 and PS3 still have a lot of horsepower that hasn't been tapped."
In other words, we should expect EA's future games to push consoles even more than they are already.