Ubisoft Dev: Being Triple A Restricts Creativity

By Darryl Kaye on March 24, 2011, 5:28PM EDT

In recent years, being Triple A is what a lot of developers have strived for, as it gets more notoriety within the industry and as a result, can boost sales. However, not all developers think that being Triple A is a great thing.

We recently caught up with Eric Chahi, the creative mind behind Ubisoft's From Dust, and he stated why he chose not to be a Triple A title.

"It's about creative freedom," he said. "If it goes to retail, it could be Triple A, but there's much more pressure regarding the content and the marketing aspects. We preferred to make something more humble and simple."

When further asked if being a smaller title gave him more creative freedom, Chahi simply responded by saying "Yes, yes. Most definitely."

From what we've seen so far of the game, it certainly seems to have worked in his favour too. Be sure to check out our hands-on preview of the game when it's published within the next 24 hours.

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