Nintendo And Sony Need To 'Reinvent' Handheld Gaming, Says Remedy

By Colin Tan on May 23, 2011, 6:05PM EDT

Nintendo and Sony, the two major supporters of handheld gaming, are going to have to reinvent the market if they want to compete against the rising smartphone and mobile apps sector, according to Alan Wake developer Remedy.

In an interview with IndustryGamers, EVP Aki Järvilehto believes that the traditional handheld market is facing quite a challenge thanks to the booming popularity of mobile platforms and dollar apps.

"Many smartphones and tablets offer mind blowing value to gamers. Right now you can buy tons and tons of fun on iOS with the price of a single handheld console game," he explained.

"Heck, you can get tons of fun for free with advertising based concepts. So I do think the traditional handheld consoles will need to reinvent themselves if they want to compete."

In addition, according to M2 Research analyst Billy Pidgeon, "unless Nintendo and Sony can re-invent online portable gaming and get hardcore gamers to buy in, both companies should be worried, not necessarily about Apple, but about mobile overall."

Source: IndustryGamers

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