With about two weeks remaining until Persona 4 Arena Ultimax's release in North America, Atlus has released a new story and systems trailer alongside some new character trailers for Adachi, Marie and Aigis.
Persona 4 Arena Ultimax takes place after the events of the original Persona 4 Arena and includes some familiar faces from Persona 3 as well as the mysterious new antagonist Sho.
Persona 4 Arena Ultimax will be released on September 30 in North America. As for the European release there isn't any news just yet, although the North American version won't be region-locked. All pre-orders for both the PS3 and Xbox 360 versions will include Set 1 of the Persona tarot cards along with an Teddie "bop bag".
Below is the systems and character videos as well as some new screenshots from the game.